Case Study: Daisy
Create Modern Branding for a National Smart Home Installation Start-Up that Feels Approachable & Trustworthy
The brand’s logo was inspired by the daisy flower and connectivity. Everything connects in the center, or in the case of this brand, the home.
Script letters were used in the logo to suggest motion, like a field of wild daisies blowing in the wind.
The blue says modern, technologically-savvy, and trustworthy. The golden yellow connects back to the daisy flower.
Daisy makes smart home installation wildly simple. You can expect fast installation, guaranteed uptime, and peace of mind when it comes to data and privacy.
